Struggling to attract more clients to your business? Email marketing is not dead. In fact, it’s thriving! When done correctly, email marketing can be a powerful tool to attract more clients to purchase your services. Think of it as having a special invitation into somebody else’s inbox. You should consider it a flattering compliment that […]
Can’t stay focused or productive at work?
Up at 7, earlier if you have kids to send off to school, or you enjoy a morning workout at the gym, and then off to work by 9. Once you enter those work doors, you’ve just silently signed an 8-hour agreement to stay productive, concentrated and focused. This can be a challenge by itself […]
How to avoid meetings about meetings
Meetings are begun to share information or bring people into a common goal. This goes awry quickly, and if you see a pattern that hardly ever do meetings end with anything other than time wasted, you are not alone. Meetings quickly become about additional sessions and less about their intended purpose, and more about how […]
What are chatbots, and how can they benefit businesses?
2014 witnessed the turning point when chat applications became more widely used than social media platforms. Indeed, building interactive chatbots have become increasingly important for companies that are always on the lookout for new growth opportunities. In marketing language, this means that chatbots are playing an increasing part of conversion rate optimisation. Post Summary: What […]
Improve customer retention with these winning techniques
In the early stages of business, companies often spend a great deal of time generating new leads to increase the number of customers, yet neglect to improve customer retention. However, in the hustle and bustle associated with this task, it is very easy to lose sight of an equally important part of customer-business relationships—building loyalty […]