Social media marketing should be one of the most trusted allies of SEO. According to research by Databox, 66% of digital marketers believe that social media shares have a direct correlation to specific pages’/post overall search ranking. The same study also found that 29% said “it does not.” Why the disparities? The truth is far more complex. […]
How does Facebook Advertising work?
Gone are the days where businesses could reach most of their followers and new potential customers through Facebook organic reach. With 1.56 billion daily active users, anyone with a product or services to sell cannot miss out on the advertising opportunities offered by this gigantic social platform. So, let’s enter the world of Facebook Ads. Post Summary […]