Social media marketing should be one of the most trusted allies of SEO. According to research by Databox, 66% of digital marketers believe that social media shares have a direct correlation to specific pages’/post overall search ranking. The same study also found that 29% said “it does not.” Why the disparities? The truth is far more complex. […]
Social Media Image Size Guide 2020
Do you know your social media image sizes for 2020? Social Media Platforms including Facebook, Twitter, Google+, LinkedIn, Pinterest, Instagram and YouTube are continuously updated, hence image requirements change accordingly. 2020 is not here yet, however we already know what the size dimensions will be for the upcoming year. Why the correct social media image […]
Colour psychology & colour meanings: how they impact your brand
Colour meanings play a vital role in how your brand is regarded. Whether you’re a fashion store trying to connect to a more younger audience or a medical brand store attempting to establish customer trust, you can use colour psychology to help you better attract and connect to your ideal customer demographic. Post summary: What […]
How does Facebook Advertising work?
Gone are the days where businesses could reach most of their followers and new potential customers through Facebook organic reach. With 1.56 billion daily active users, anyone with a product or services to sell cannot miss out on the advertising opportunities offered by this gigantic social platform. So, let’s enter the world of Facebook Ads. Post Summary […]
Why You Should Stop Thinking Google+ Is Dead
Once lauded as the social network to watch, it appears that Google+ has taken a backseat whilst platforms like LinkedIn, Twitter, Pinterest and Facebook have continued to dominate the social media space. But don’t dismiss it just yet. Author Update 8th October 2018: Google has announced it will be shutting down Google+ due to severe […]
