If you have an online business, you have a website. No doubt you’ve heard the terms ‘web copy’ and ‘web content’. But what precisely do they mean? And what’s the difference between the two skills? Post summary: What is web copy? What is web content? How bad web copy and web content can ruin businesses […]
A quick guide to optimising images for SaaS products
The first steps in optimising your SaaS product photography (or any image on your website) is to first begin with creating stellar photos. After that, the majority of the optimisation process is done behind-the-scenes. Optimising your photos can give your website the strategic that advantage many SaaS businesses need to crush their competitors. Think about […]
How to increase page speed on image-heavy websites
Images are the essence of contemporary websites; without them, it is difficult to establish a long-lasting impression on your visitor. Images help businesses engage their visitors and minimize bounce rates; however, they can also be the cause behind weak web performance. Search engine crawlers like Google and Bing detest image-heavy and slow loading websites. Heavy […]
How product images increase sales conversions
Getting traffic to your website is imperative for any online business. However, for those who have as an e-commerce website or online shop, the ultimate goal is converting traffic into online sales. You should prioritise on conversion with the same intensity as you would try to push more traffic to your website, otherwise, you are […]
SEO Expert – 8 big reasons why you need a good one
Whether you want more organic traffic or increase your domain strength, an SEO expert can help. Your website looks awesome, you’ve nailed the premium content and added sizzling media. But still you’re not getting way enough visitors to convert into customers. It’s not that your website is not doing its job, it may need a […]
