online business blog
Advice and inspiration
Need advice about entrepreneurship? Which tools to use for online business management? What to know more about digital marketing? The Blu Mint blog provides inspiration and solutions to get your business running online.
Are tech startup accelerator programmes relevant?
What is a startup accelerator programme? How to select the right accelerator for your startup? Tips for selecting accelerators who can remove your roadblocks.
The science of writing: Flesch reading ease scores
What is the flesch reading ease score? And why does this matter for writing online content? Learn about how it can improve your writing.
How I got into Web3, or did Web3 get into me?
As part of our entrepreneurship section, we spoke to Keirin Rebane of WOF Labs on her experiences getting into a relatively unknown space – Web3. Here is her story so far…
Crafting a strong SEO strategy to dominate rankings
An SEO strategy is a roadmap for Search Engine Optimisation activities with definitive steps to dominate rankings from your competitors. But how is it done?
Why building relationships is important in the Digital Age
In the past, business was done face to face. Nowadays, you don't necessary meet your clients. How do you keep your clients satisfied in the Digital Age?
A beginner's guide to Google Ads Display Advertising
Google AdWords Display Advertising accounts for 20% of all AdWords traffic, and reaches 92% of all Internet users in the US. Are you using it correctly?
Management vs leadership – understanding the differences
Is a good manager naturally a good leader? What are the differences of management vs leadership? Do you need to be both to be successful?
How does Facebook Advertising work?
Want to use Facebook Advertising yet don't know how? Want to get to grips with how your ads are delivered? Then read this guide to how Facebook Ads work.
Web copy and web content – what's the difference?
If you run an online business, no doubt you've heard about 'web copy' and 'web content'. But what are the differences? And how do you use them?
Rise of the full-stack digital writer. What does this mean for writing?
Digital content has changed the way writers write. Several writing disciplines are now merged together, creating the full-stack digital writer. But why?
7 awesome emails that will immediately attract more clients
How do you attract more clients to your business? A simple tactic is utilising the power of email marketing. Here are 7 killer emails to do it right.
Why SEO copywriting is critical for your online business
SEO copywriting is a critical part of a strong SEO strategy and can be a bulletproof tactic that can make your website rank higher in search engines.
SEO & SEM marketing – what’s the difference?
SEO-SEM marketing. Is there even a difference between the two? Although used together there are several differences you need to be aware of.
What is sales copy and conversion copywriting?
Sales copy and conversion copy. Both highly used terms and are part of a copywriters arsenal. But what are they? And is there even a difference?
7 ways to avoid a Google penalty
Receiving a Google penalty can have a devastating impact to your business or website. Kathryn Marr explains 7 ways to avoid falling foul of Google.