online business blog
Advice and inspiration
Need advice about entrepreneurship? Which tools to use for online business management? What to know more about digital marketing? The Blu Mint blog provides inspiration and solutions to get your business running online.
Google Analytics 4 vs Universal Analytics – are you prepared for the change?
Google is switching from Universal Analytics to Google Analytics 4. Learn what you need to know about the new default website monitoring tool here and what happens if you don’t change over.
7 ways to avoid a Google penalty
Receiving a Google penalty can have a devastating impact to your business or website. Kathryn Marr explains 7 ways to avoid falling foul of Google.
What digital marketing skills do today’s digital marketers need?
Is there truly a full-stack digital marketer anymore? If there is what digital marketing skills should they have, or should they specialise in one skill?
Digital marketing strategy – 9 reasons why you need one
A digital marketing strategy is imperative for any business that is selling online. Haven't got one yet? Here's 9 reasons why you need one.
7 reasons startups fail at digital marketing and how to avoid them
Sometimes startups fail at digital marketing and prevent themselves from growing successfully. Here are 7 of the most common mistakes to avoid.