online business blog
Advice and inspiration
Need advice about entrepreneurship? Which tools to use for online business management? What to know more about digital marketing? The Blu Mint blog provides inspiration and solutions to get your business running online.
What is 'dark social' media marketing?
Find out where, why, and how to reach new audiences with dark social media marketing.
Why combining SEO & UX is a winning formula for website performance
SEO and UX have a lot in common. They serve the same goal: To optimise the experience for search engines and your users. Read how!
Maximising your reach: the insiders guide to social media image sizes and posting times
We’ve collated all the social media image sizes and social media posting times into one handy guide you should bookmark.
From boring to brilliant: your guide to writing long-form & helpful content for SEO
Long-form and helpful SEO content educates and informs a target audience is a great way for brands to distinguish themselves from the competition whilst boosting SEO rankings.
Are you unlocking new SEO opportunities for your business?
Featured snippets, E-E-A-T, and People Also Ask (PAA) are a few SEO opportunities businesses can take to rank better online. Read how.
Google takes video SEO seriously, and so should you
Video SEO optimises web traffic for your video content on search engines like Google, Bing, and Yandex. How to rank with video SEO?
How to do small business SEO on a budget
Small business SEO is about finding targeted gaps in the competition’s SEO strategy, even when on a limited budget. Read our guide to show how.
How does Facebook Advertising work?
Want to use Facebook Advertising yet don't know how? Want to get to grips with how your ads are delivered? Then read this guide to how Facebook Ads work.
Does using social media boost SEO?
Does social media boost SEO? Social media marketing should be one of the most trusted allies of SEO. Why then, is there so much disagreement?
LinkedIn for business: 6 ways to do it right
For many, using LinkedIn for business can be confusing. Yet 93% of marketers rate it as the top social media lead source. Here's 6 ways to do it right.
How do you get your Instagram colour palette spot on?
People are more attracted to brands if their social media accounts look outstanding and professional. But how do you get your Instagram colour palette spot on?
Instagram marketing tips you can't ignore
Instagram is the number one image-based social media platform in the world. Your Instagram marketing campaign there has the opportunity of adding much extra value to your brand.
Why you should stop thinking Google+ is dead
Once lauded as the social network to watch, Google+ has fallen behind whilst other platforms have dominated. But don't dismiss Google Plus just yet.
How to create an Instagram strategy for your business
Want to get into Instagram and utilise it for your business but don't know how? Read this comprehensive guide to crafting an Instagram Strategy to better build your brand and increase your online sales.
Facebook organic reach – how you can improve it without ads
Facebook organic reach is becoming more and more difficult. Yet there are still ways that you can improve your organic posts without paying for ads.