SEO, AI Search, Content & Growth Marketing
Advice and insight for growing businesses
Scaling your marketing function? Expanding into new markets? Trying to work out what actually moves the needle in AI-driven search? The Blu Mint blog covers the SEO, content and growth marketing questions that come up as businesses move from scale-up to enterprise.
The role of SEO content in 2026
Read why SEO content will continue to be of critical importance as we enter 2026 and how you can ensure your writing meets Google’s Helpful Content guidelines.
The AI search playbook: lessons from BrightonSEO San Diego
With 58% of searches ending without a click and AI traffic converting at 8.7%, the search landscape has shifted. Discover what BrightonSEO San Diego revealed about succeeding in AI search.
How Generative Engine Optimisation (GEO) is rewriting SEO tactics
Traditional SEO was built on links; GEO is built on language. A new paradigm is emerging, one driven not by page rank, but by AI models.
How to get Bluesky followers: 11 tips for follower growth
How to get Bluesky followers: 11 tips for follower growth that your brand can use to engage with its customers.
SEO brand visibility in LLMs
Discover how to enhance your brand's visibility in LLMs like ChatGPT, Perplexity, Claude, Copilot, and Gemini by understanding the types of LLMs, their answer generation methods, and how to get mentioned.
12 marketing strategy hacks to get your business noticed
Getting your marketing right can help your business get noticed and stand out from the rest, read our 12 marketing hacks and watch your business grow...
Boost your business’s online presence with these social media business tips
Discover how our social media business tips can improve your online presence for your business.
From boring to brilliant: your guide to writing long-form & helpful content for SEO
Long-form and helpful SEO content educates and informs a target audience is a great way for brands to distinguish themselves from the competition whilst boosting SEO rankings.
SEO writing services: how companies can scale SERPs
Discover how the best SEO writing services enhance your content marketing strategy. Boost traffic, leads, engagement and sales—read how we do this at Blu Mint.
Crafting a strong SEO strategy to dominate rankings
An SEO strategy is a roadmap for Search Engine Optimisation activities with definitive steps to dominate rankings from your competitors. But how is it done?
Top banner design tips for captivating visuals
A search engine optimisation company services will improve your website’s search engine rankings. Partnering with experts can increase traffic, enhance visibility, and boost conversions. This article outlines the benefits of hiring an SEO company and the essential services they provide.
Top-needed SEO optimisation company services
A search engine optimisation company services will improve your website’s search engine rankings. Partnering with experts can increase traffic, enhance visibility, and boost conversions. This article outlines the benefits of hiring an SEO company and the essential services they provide.
SEO for Enterprise: Top strategies to consider
Investing in an enterprise SEO solution is crucial to manage the complexities of large-scale websites. This article will explore strategies and tools designed specifically to meet the needs of large organisations.
How to write SEO articles that rank: A Q&A Guide (+ SEO AI)
Writing SEO articles that rank highly in search engines is both an art and a science. It requires a blend of strategic keyword research, a deep understanding of search intent, and the ability to craft engaging informative content.
What is a toxic personality and how to identify them?
What if a colleague develops a toxic personality that damages your business? How do you identify toxic personalities and ultimately manage them?
What is 'dark social' media marketing?
Find out where, why, and how to reach new audiences with dark social media marketing.
How an ecommerce marketing agency can catapult your ecommerce website growth
How to supercharge your eCommerce website with our eCommerce marketing agency. Read our 20 eCommerce marketing tactics now!
Should we be talking about Web4 already?
The next generation of the internet is here, called Web 4.0. This new web version will be more personalised, interactive, and intelligent than ever before. But what is it?
What is Web3, and how will it transform marketing?
Web3 marketing is the latest evolution in digital marketing. Read how web3 started and how it will impact marketing and marketers.
Why combining SEO & UX is a winning formula for website performance
SEO and UX have a lot in common. They serve the same goal: To optimise the experience for search engines and your users. Read how!