ppc agency

Get immediate growth with PPC advertising.

Pay-per-click (PPC) advertising involves placing ads on SERPs that link to your website. It is a unique form of advertising in that it provides immediate results.

 

Blu Mint - Pay-per-click (PPC) advertising
 
 

Pay-per-click (PPC) advertising

Pay-per-click advertising (PPC) or paid search advertising are ads placed in search engines. PPC ads appear on search engine results pages (SERPs) above the organic web listings. A keyword bidding process determines the positioning of PPC ads. Google refers to PPC as search marketing, and its ad platform is called Google Ads. Other search engines, Bing and Yahoo, offer PPC ad systems.

If you want to advertise on Google (whether with search, display, or shopping ads), Bing, or through social media, our core pay-per-click advertising service offers what you're looking for in an online ad management service.

In addition to our PPC advertising services, we offer advertising on other platforms not part of your typical search marketing platforms. Browse these services now, or contact us online to talk with an experienced strategist about these options.

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Display advertising

Using display ads should be included in most digital marketing plans.

Display ads can be most effective to generate brand/product awareness and clicks to your website.

Executed correctly and this leads to conversion both on and off your website or platform.

People spend countless hours surfing the web with little or no intention of making a purchase. As they are surfing, they come across display ads, which function much like traditional billboards (except more effectively).

Only display ads are targeted, so they’re much better at capturing the attention of searchers who are likely to convert. Display ads drive targeted traffic to your chosen destination and more accurately fulfill specific marketing objectives.

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Search marketing

Paid search marketing, the most commonly referred to in the industry as PPC, is one of the fastest ways to generate relevant traffic and conversions on your website.

By targeting and bidding on specific keywords and search terms on the main search engines, we can drive potential customers to your website who are searching in real time for your products or services.

Our team of search marketing experts can create a custom plan around your business to enable efficiency and sustainable growth.

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Remarketing

Remarketing is an essential part of any digital marketing strategy.

By including remarketing or retargeting ads, you are able to cheaply and effectively show your ads, brand, products or offers to users who have already visited and interacted with your brand.

Studies have shown that users are much more likely to convert after they have visited your website or heard about your brand or products.

We can help ensure you are reaching the most relevant audience regardless of platform.

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E-commerce PPC management

People love shopping online, and your pay-per-click (PPC) ads can discover and purchase your products. With e-commerce PPC management services, your online store can use online ads to drive traffic and sales.

With around 65% of small-to-midsize enterprises (SMEs) investing in PPC advertising, your company needs an innovative and competitive strategy – especially in the e-commerce sector. That’s difficult when you have limited time, resources, and team members.

Blu Mint, however, is ready to become your newest team member. As an e-commerce PPC management agency with several years of experience, we’re a trusted choice for SMBs looking to advertise their products and grow their companies. If you’re ready to earn more sales and transactions for your business, contact our e-commerce digital marketing agency today.

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Different ad platforms

 

Google Ads

The Google advertising platform is one of the easiest ways to reach your target customers across a variety of channels and ad types.

We use Google Search Marketing to target potential users who are searching for what your business provides.

The Google Display Network is vast and covers a majority of major advertising websites across the globe.

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Bing Ads

Often neglected as a digital marketing channel, most SMBs view Bing Ads as an afterthought. However, they should reconsider its priority.

Each day, millions of us type keywords into Bing, searching for services products and solutions. Because of this, search advertising was created where advertisers can produce ads and bid on those search terms, called keywords.

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Facebook Ads

Reaching potential customers, generating brand awareness, driving leads or website conversions are just some of the powerful tools Facebook has to offer.

The Facebook Ad platform is one of the most powerful tools you can have in your digital marketing toolbelt. By targeting customers where they spend a good amount of their time, you can increase the chances of reaching your business goals.

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Instagram Ads

Instagram advertising is a powerful way for brands to sell their visually beautiful products.

Whether Instagram ads has been a success or failure, too expensive or merely too complicated to try, there are still many brands and advertisers who are determined to learn more on this picture based social media platform.

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LinkedIn Ads

LinkedIn advertising is a vital platform to B2B marketing, yet many digital marketers find their ad platform both expensive and hard to make traction.

After all, advertising on LinkedIn is a different kettle of fish from the likes of Facebook. LinkedIn offers marketers a plethora of options to put themselves out there, each with its unique tactics. One notable point about LinkedIn advertising is that it is much more expensive CPC than Facebook or Twitter.

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Twitter Ads

Invariably, squeezing the most out of your social presence will mean running the occasional paid social ads campaign. Moreover, as brands continue to step up their social ad spend, Twitter is no exception.

Whilst we continuously hear about the dominance of Facebook ads and the popularity of paid campaigns running on Instagram, brands shouldn’t disregard the power of Twitter advertising.

Twitter ads represent a different ball game compared to Facebook or Instagram. Interestingly, engagement rates for Twitter campaign increased by 151% with the platform associating this rise to the popularity of video ads.

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TikTok Ads

TikTok is one of the fastest-growing social media platforms, with over 1.5 billion active users worldwide. The app is viral with Gen Z, making it an ideal platform to reach this demographic. Our TikTok advertising agency is here to redefine your social media marketing strategy once and for all.

As one of the hottest social platforms, TikTok offers an excellent opportunity for businesses to reach out to a broader audience.

However, with over a billion active users, standing out from the crowd can be challenging. This is where our TikTok advertising agency comes in.

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Pinterest Ads

Pinterest advertising is a way for getting your brand’s products and content in front of more people as they browse, search and discover on the social media platform Pinterest.

Pinterest is a discovery platform; in other words, all the searches on Pinterest are unbranded, meaning Pinners are exposed to new ideas and products. Seventy-three per cent of Pinners quoted that content from brands makes Pinterest more interesting.

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FAQs

  • PPC stand for pay-per-click. Meaning you only pay when someone clicks on your ad.

  • We use one or a combination of Google, Bing, Facebook, LinkedIn, Twitter, TikTok and more.

  • Our minimum budgets normally start at $1,000 per month for PPC services.