SEO, AI Search, Content & Growth Marketing
Advice and insight for growing businesses
Scaling your marketing function? Expanding into new markets? Trying to work out what actually moves the needle in AI-driven search? The Blu Mint blog covers the SEO, content and growth marketing questions that come up as businesses move from scale-up to enterprise.
What digital marketing skills do today’s digital marketers need?
Is there truly a full-stack digital marketer anymore? If there is what digital marketing skills should they have, or should they specialise in one skill?
Digital marketing strategy – 9 reasons why you need one
A digital marketing strategy is imperative for any business that is selling online. Haven't got one yet? Here's 9 reasons why you need one.
UI and UX design – are they so different?
Know the differences between UI and UX design? If you have an online business then these two components are vital to your product or websites success.
Chatbots – bringing customer interaction back to business in 2017
Why are businesses seeking to utilise faceless chatbots to increase their customer interaction? Is this really a better way to get more customers?
How a website strategy can skyrocket your online visibility
If you don't have a website strategy, then think of your website as only half completed – now is the time to get it sorted.
5 alternative tips on how to plan for a successful launch
You've meticulously built your product and service. But how do you plan for its successful launch? Read these 5 alternative tips before you begin.
Top 5 website tips for entrepreneurs
You're ready to launch your business, but first read about these top 5 website tips for entrepreneurs so you do not waste your dollars making mistakes.
7 reasons startups fail at digital marketing and how to avoid them
Sometimes startups fail at digital marketing and prevent themselves from growing successfully. Here are 7 of the most common mistakes to avoid.