SEO, AI Search, Content & Growth Marketing
Advice and insight for growing businesses
Scaling your marketing function? Expanding into new markets? Trying to work out what actually moves the needle in AI-driven search? The Blu Mint blog covers the SEO, content and growth marketing questions that come up as businesses move from scale-up to enterprise.
How does Facebook Advertising work?
How Facebook advertising really works, from objectives, targeting and bidding to Advantage+, the Conversions API, typical costs and the mistakes that waste your budget.
Facebook organic reach – how you can improve it without ads
Why is Facebook organic reach so low? What does the two-link limit mean for Pages, and what are nine ways to get more people to see your posts without paying?
Maximising your reach: the insiders guide to social media image sizes and posting times
We’ve collated all the social media image sizes and social media posting times into one handy guide you should bookmark.