online business blog
Advice and inspiration
Need advice about entrepreneurship? Which tools to use for online business management? What to know more about digital marketing? The Blu Mint blog provides inspiration and solutions to get your business running online.
Google takes video SEO seriously, and so should you
Video SEO optimises web traffic for your video content on search engines like Google, Bing, and Yandex. How to rank with video SEO?
How to do small business SEO on a budget
Small business SEO is about finding targeted gaps in the competition’s SEO strategy, even when on a limited budget. Read our guide to show how.
Crafting a strong SEO strategy to dominate rankings
An SEO strategy is a roadmap for Search Engine Optimisation activities with definitive steps to dominate rankings from your competitors. But how is it done?
Rise of the full-stack digital writer. What does this mean for writing?
Digital content has changed the way writers write. Several writing disciplines are now merged together, creating the full-stack digital writer. But why?
Why SEO copywriting is critical for your online business
SEO copywriting is a critical part of a strong SEO strategy and can be a bulletproof tactic that can make your website rank higher in search engines.
SEO & SEM marketing – what’s the difference?
SEO-SEM marketing. Is there even a difference between the two? Although used together there are several differences you need to be aware of.
7 ways to avoid a Google penalty
Receiving a Google penalty can have a devastating impact to your business or website. Kathryn Marr explains 7 ways to avoid falling foul of Google.
7 online marketing strategy channels to skyrocket your brand awareness
How do you skyrocket a brand's awareness? First, you'll need to decide which online marketing strategy channels to use. Here are 7 to consider.
SEO expert – 8 big reasons why you need a good one
Your website looks awesome, you've nailed the premium content. But still you're not getting enough organic traffic. Enter the SEO expert.
SEO content writing vs copywriting: Are they different?
The term "SEO content writing" is perhaps a bit of a misnomer. Isn't it just copywriting with keywords added? If there is a difference, does it even matter?
Does using social media boost SEO?
Does social media boost SEO? Social media marketing should be one of the most trusted allies of SEO. Why then, is there so much disagreement?
What is Google's E-A-T and why it matters
Google always prefers websites that place a strong emphasis on quality content and have a good E-A-T strategy. But what is E-A-T and why does it matter?
A quick guide to optimising images for SaaS products
Optimising your photos can give your website the strategic that advantage many SaaS businesses need to crush their competitors.
How to increase page speed on image-heavy websites
How do websites display stellar quality images while reducing their sizes and still not suffer a loss in quality? Below are actionable steps that website owners, SEO experts, bloggers, and online eCommerce shops can utilize to increase page speed.
Why the Google local SEO 3 pack matters to your local business
Whether you're a bricks and mortar business or an online retailer selling locally, appearing in Google's local SEO 3 pack is a must.